Six integrated relational tours on PGI and PDO citrus fruits production routes, costumizable, and a tour focused on organic productions thoroughout the whole island.
Le Vie della Zagara (The Citrus Blossom Routes), the Citrus District of Sicily and the Taste of Country Association intend to add value to Sicilian citruses with specific complementary strategies. The shared intention is to reassert and convey their importance as authentic expression of the identity of production areas, with the awareness that in global market competitiveness is increasingly determined by the relation between products and land.
The Consortia for the protection of GPI, PDO and Organic products – entities that are the real witnesses of territorial identity and garantee of the quality of production – have a critical role in managing the local network essential to built integrated relational tourism proposals.